Article by Alex Cantwell & Perry-Lee West
February 20, 2016
Link to Virginian Pilot Article
Winter weather getting you down? Check out the Norfolk Botanical Garden Instagram page for a daily dose of nature. Not only will you see the Garden through the eyes of our staff, but you can share images with us and the public, showing angles and moments that most of us may miss. The page is an excellent way for the Garden to share information about upcoming classes and events, as well as educational information on everything from mushrooms to wildlife.
An array of visitors strolls the Garden daily. Some prefer the hustle and bustle of the World of Wonders Children’s Garden, while others prefer the peace and serenity of Mirror Lake. At any given time of year, you’ll see at least one visitor with a nice camera dangling from his or her neck searching for the perfect lighting or for a specific bird to photograph. But most often, we see people taking pictures with their phones. And now they have a way to share – not only with their friends on social media, but with us, instantly.
Instagram has allowed the Garden to interact with the public and other botanical gardens on a whole new scale, reaching people of all ages and from all across the world. It’s more than just a photo-sharing platform; it’s an informational tool and a marketing treasure, presented in a social and an artistic way.
As a visitor, you can tag the Garden in photos using our location or our account @NorfolkBotanicalGarden and #NorfolkBotanical Garden in your photo descriptions and comments. Soon you ’ll be able to share the magic with our upcoming exhibition #LanternAsia (LanternAsia.org) when the Garden reopens March 5. Artistic, beautiful and fun photos are a guarantee with these extraordinary works of art. We’d love to see them.
Not on Instagram yet? Visit norfolkbotanicalgarden. org for a quick tutorial to get started. Learn how to stay connected with Garden experts. Catch us on Facebook, too! Look for future tips on gardening, sustainability practices and beauty from around the Garden. With 175 acres to explore, there is a lot to share.